Playout and Channel Origination

Your entire playout operation, unified and under control

Deliver live, linear, streaming, and FAST channels anywhere — from a single, unified playout and automation environment.

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Seamless origination for
every screen, everywhere.

Imagine’s playout solutions deliver a unified operational environment for broadcast, streaming, CTV, FAST, on-prem, cloud, and hybrid channels. With the technology that drives over 5,000 active channels worldwide, our portfolio combines proven reliability with the flexibility to adapt — keeping you on-air, on-brand, and on-budget.

Power your playout with Imagine

Proven track record

More than 26 million hours of playout every month, powering over 5,000 channels worldwide.

Built for scale

Designed for operations from a single channel to the world’s largest multichannel networks.

Flexibility by design

Ground, cloud, or hybrid environments, configured to match your business needs.

Operational resilience

Multi-site synchronization, redundancy across platforms, and seamless failover.

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End-to-end automation

From ingest and preparation through graphics, branding, and master control.

Future-ready innovation

Continuous investment to support new formats, workflows, and monetization models.

Broadcast simplicity starts with
one portfolio – Imagine.

Imagine offers a comprehensive suite of orchestration and automation systems, high-performance playout engines, and high availability storage —designed for operational resilience and revenue protection.

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Orchestration &
Management

Aviator™ Orchestrator enables smart utilization of hybrid compute environments—on-prem and in the cloud.

Automation
Systems

Aviator™ Automation and ADC™ deliver operational flexibility, scale, and precision.

Playout
Engines

Nexio™, Versio™, and the new XVR™ together support the full range of ingest, playout and channel origination requirements for on-prem and cloud-native deployments.

Storage &
Infrastructure

IOX™ shared storage provides scalable, high-availability media storage.

Core use cases

Whether you’re originating a single primary channel or managing hundreds across multiple sites, our portfolio delivers the flexibility, reliability, and automation you need to keep audiences engaged and revenue flowing — on-prem, in the cloud, or in a hybrid environment.

Small/Mid TV Origination
(On-Prem SDI)

Fast-turnaround Sports/News Production (SDI)

Cloud D.R. for on-prem playout

Scalable Multi-Channel Origination
(On-Prem ST 2110)

Cloud-Hosted Channel Origination

Automation

• ADC™ Automation

• ADC™ Automation
• MOS Gateway

• ADC™ Automation
• Aviator Orchestrator™
• Aviator Automation™

• Aviator Orchestrator™
• Aviator Automation™

Engine

• Nexio+™ AMP ingest and playout
• Versio™ Integrated Playout

• Nexio+™ AMP ingest & playout (SDI)
• Imagine XVR™ ingest & playout (ST 2110)

• Nexio+™ AMP (on-prem)
• Versio™ Integrated Playout (cloud and on-prem)
• Imagine XVR™ (cloud and on-prem)

• Imagine XVR™ ingest and playout
• Versio™ Integrated Playout

Why Imagine

Proven, integrated systems with exceptional reliability and support.

High-performance ingest and playout with reliable interactive automation.

Proven multi-site synchronization capability for assets & playlists.

IP-native support, multi-site synchronization, flexible redundancy stacking.

Cloud-deployable solutions with orchestration and dynamic redundancy models.

Introducing XVR Playout Engines

Elevating Video Delivery

Built on Imagine’s pioneering expertise, Imagine XVR™ delivers modern operations — on-prem and in the cloud. XVR offers unparalleled flexibility, scalability, and deployment efficiency – combining ingest, playback, branding, and switching within a fully unified platform.

Operational flexibility

Seamlessly mix on-prem and cloud deployments in a single platform.

Cost efficiency

Lower costs by maximizing channel density on-prem, while reducing per-instance costs in the cloud.

Integration and interoperability

Fully integrate with Imagine’s automation systems, third-party controllers, and DevOps through secure APIs.

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Fast deployment

Integrate with Aviator Orchestrator™ to spin-up and spin-down channels with push-button simplicity.

Smarter operations. Greater revenue.

Aviator™ Orchestrator and Aviator™ Automation bring intelligence and agility to playout — allowing broadcasters to dynamically adjust regional variants, ad zones, and channel configurations to match audience and monetization needs in real time.

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Multi-site resilience

Synchronize playout across on-prem and cloud sites for uninterrupted operations.

Dynamic playlist control

Support complex leader/follower configurations and real-time channel branching.

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Unified content workflows

Integrate content prep and playlist management for seamless execution.

Optimized for lean ops

Empower small teams to manage high-volume channels with precision and ease.

Invest with confidence.

Imagine remains committed to its entire installed base. We continue to support and enhance the Nexio™, Versio™, and ADC™ platforms — ensuring a smooth and supported path forward for every customer.

Nexio™ channels deployed globally

Versio™ channels on air

Channels automated by ADC™

Products

Simplify playout operations without impacting quality or capability. Our broad portfolio delivers premium industry-proven products to fit any budget and all current and future channel origination needs.