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Improve CTV & FAST monetization
Unlock the full potential of your CTV and FAST ad inventory.
Increase revenues with higher CPMs
In the age of streaming services, the use of programmatic fulfillment has resulted in lower CPMs for premium CTV and FAST content. Imagine’s direct and programmatic ad inventory fulfillment can help you overcome the challenges of brand clashing, frequency issues, and quality concerns so that you can realize higher CPMs and increase profitability.
North American Broadcasters
Increase efficiency and profits by automating your ad sales and traffic workflows.
Global Broadcasters
Increase revenues and lower costs in a cross-platform world.
MVPDs
Increase ad management efficiency for your linear TV, streaming CTV, and FAST channels.
CTV & FAST Channels
Take your profitability to new heights by direct-selling premium inventory.
How Imagine can help
Guarantee premium ad spots are filled with relevant, high-paying ads by selling directly through a TV-quality video ad server, while integrating with your existing programmatic solution for non-premium traffic.
Direct-sell premium CTV and FAST inventory
Sell premium CTV and FAST inventory at the same high-value CPMs as linear TV.
Programmatic ad fulfillment
Fill unsold and lower-value inventory with programmatic ads to ensure no opportunity for revenue is missed.
Cross-platform ad sales
Sell ad campaigns across all premium TV inventory so linear and streaming achieve the same high-value CPMs.
Broadcast rules compliance
Maintain broadcast rules and ensure precise ad placement for a high-quality brand experience.
Related products
Premium ad decisioning for CTV and FAST
Ensure that every ad spot is optimized for performance and profitability. With the SureFire™ ad server, you can sell ad campaigns across linear and digital platforms, or direct-sell high-value CTV and FAST inventory.
Video Ad Server
SureFire™
Achieve higher CPMs for CTV and FAST by direct-selling premium inventory with linear-like control of ad placement.
Related services
Services
Maximize your return on investment and minimize risk with Imagine’s full range of services to support, manage, guide, and optimize your applications and infrastructure. Our unique processes, tools, and methods ensure your business success.
Consulting
Our global team of experts will help you determine the workflows, processes, and goals needed to deliver your future success.
Professional Services
We help you plan and design a system, get up and running, train your team, and work with you to ensure you get maximum ROI.
Managed Services
Relieve the stress on your support staff with fully packaged solution management for customer applications in Imagine environments.
Customer Care
Our highly trained support pros stand ready 24/7 to keep your systems running smoothly so you can stay focused on running your business.
Related insights
Insights and resources
Video
Maximizing Efficiency: Implementing Unified Ad Sales for Linear and Streaming TV
Discover strategies for automating ad sales, overcoming pushback, choosing tech partners, and boosting efficiency across platforms.
Video
Can Broadcasters Save TV Ad Sales by Merging Linear and Streaming?
If you’re looking to optimize your ad sales, this recap of “From Inefficiency to Profitability: How Merging Linear and Streaming Can Save TV Ad Sales”…
Why Your Ad Business Needs a Total TV Transformation
Learn how a Total TV transformation can increase your ad business’s profitability by unifying linear and digital ad operations, boosting CTV CPMs, and streamlining workflows.
Ready to boost CTV and FAST revenue?
Contact our experts today to get started.
