Advertising Management

Maximize ad spend in a multiplatform world

In today’s fast-moving and fragmented media industry, fighting for advertiser share of wallet requires rethinking the way you make money. At Imagine, we can help you monetize your potential, minimize costs, and easily evolve with changes in your business and the industry.

Plan, execute and measure cross-platform campaigns. Optimize inventory for the most efficient yield. Imagine Ad Management cloud-based solutions make it easier to maximize ad spend in Linear TV, CTV, FAST and AVOD.

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Increase Revenue. Realize Operational Savings.

Our powerful, easy-to-use monetization systems enable you to efficiently manage single and multichannel environments, multimedia, and multiple platforms.

To maximize revenue, real-time interactive reporting enables you to make faster, smarter decisions by providing centralized visibility into your entire business, while offering seamless integration across sales, traffic, playout, and financial systems to drive workflow efficiency.

Imagine Ad Tech Product Portfolio

CrossFlight™

Sales Platform for N.A. Broadcast

Transform daily sales operations to maximize revenue and prepare for a future of converged orders and expanded audience measurement.

SureFire™

Broadcast-Quality Video Ad Server​

Premium ad decisioning for Connected TV (CTV), FAST, and Addressable Linear. Control placement of direct sold ads including linear-like brand rules and restrictions.

GamePlan™

Inventory Optimizer and Spot Placement Engine​

A modern, cloud-based optimizer and spot placement engine to significantly increase inventory yield while lowering operational costs

Landmark™ Rights & Scheduling

Planning, Rights, and Scheduling

Maximize profits of programming assets with extensive rights, scheduling, and planning tools to optimize your schedule and reach viewers on every platform.

Landmark™ Sales

Global Broadcast Ad Sales and Traffic Solution for Linear, CTV and AVOD

Manage cross-platform sales, campaigns, inventory, fulfillment, and billing with a comprehensive solution for automatic placement of audience-based and spot-based orders.

xG Linear

Scalable and Efficient Traffic Solution for US MVPDs

Streamline workflows, automate copy, and optimize schedules for peak performance with an enterprise-level MVPD ad campaign management service.

OSI

Ad Sales, Traffic and Billing Solution for US Broadcast

OSI traffic and billing provides North American broadcasters, networks and groups advanced ad management functionality to manage mission-critical operations.

Broadcast Master™

Ad Management Suite including Sales, Traffic and Billing for Mid-Size Broadcast​

A flexible, cost-effective system for growing television operations. Maximize efficiency, enhance your company’s image, and deliver quality services for your advertisers and agencies.

Want to learn more about next-gen ad sales?

Tune in to a discussion between Imagine’s Rob Malcolm and Jeff Eales, Director of Systems & Development at Sky Media, where they highlight the challenges overcome and lessons learned when adopting a converged selling approach.

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portatif of Steve Reynolds

President

Steve Reynolds

Steve Reynolds is President of Imagine Communications, a global leader in multiscreen video and ad management solutions that broadcasters, networks, video service providers and enterprises around the world rely on to support their mission-critical operations.

Steve brings 25 years of technology leadership in the video industry to Imagine Communications. He has served as the CTO at Imagine Communications and Harris Broadcast, Senior Vice President of Premises Technology at Comcast, Senior Vice President of Technology at OpenTV, and CTO at Intellocity USA.

Steve earned a MS in Computer Engineering from Widener University and BS in Computer Science from West Chester University. As the Chairman of the AIMS Alliance and a member of SMPTE and SCTE, he has participated in numerous standards-making bodies in the cable and digital video industries. Steve also holds over 40 patents relating to digital video, content security, interactive television and digital devices.