Maximize Revenue with Real-Time Ad Placement for Streaming TV

Dynamic Ad Insertion (DAI) is a game-changer for ad-based streaming TV services. It enables real-time ad placement during video streaming, ensuring a seamless viewer experience with precise targeting, increased revenue, and improved ad performance. 

Industry trends underscore the growing popularity of DAI for CTV and FAST services. Advertisers are leveraging DAI to optimize ad placement and deliver personalized content. This is where the video ad server plays a vital role. 

A video ad server with advanced ad placement control ensures broadcast-quality placement, brand control, and scalability with a cloud-native architecture. 

SureFire™ video ad server is designed to elevate your ad insertion decisions, offering unmatched control and revenue maximization. Experience seamless integration, leverage audience data, and provide a premium viewing experience on CTV, FAST, and addressable linear platforms. Unlock the true potential of DAI with SureFire. 

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portatif of Steve Reynolds

President

Steve Reynolds

Steve Reynolds is President of Imagine Communications, a global leader in multiscreen video and ad management solutions that broadcasters, networks, video service providers and enterprises around the world rely on to support their mission-critical operations.

Steve brings 25 years of technology leadership in the video industry to Imagine Communications. He has served as the CTO at Imagine Communications and Harris Broadcast, Senior Vice President of Premises Technology at Comcast, Senior Vice President of Technology at OpenTV, and CTO at Intellocity USA.

Steve earned a MS in Computer Engineering from Widener University and BS in Computer Science from West Chester University. As the Chairman of the AIMS Alliance and a member of SMPTE and SCTE, he has participated in numerous standards-making bodies in the cable and digital video industries. Steve also holds over 40 patents relating to digital video, content security, interactive television and digital devices.