Next-generation, multichannel branding solution supports integrated graphics template creation and streamlined workflows from creation to air

Imagine Communications, a market leader of media software and video infrastructure solutions serving the global broadcast, multichannel video programming distributor and enterprise markets, today announced plans to unveil Nexio® Channelbrand™, a next-generation, multichannel branding platform, at IBC2014 in Amsterdam. Nexio Channelbrand is the first Imagine Communications offering to feature cross-platform animation builder capabilities, which enable an integrated approach to graphics template creation and allow for simplified and streamlined workflows from creation to air.

“Whether preparing content for playout, enhancing the on-air look or differentiating a brand, channel branding tools are an essential part of any broadcast operation,” said Tim Mendoza, Vice President of Product Development for Imagine Communications. “Nexio Channelbrand offers our customers a branding solution that capitalizes on the deep feature set and market-leading design of our award-winning Nexio product family, including a comprehensive set of software-based video codecs, advanced audio routing and a highly reliable architecture. With a flexible, software-based approach, Nexio Channelbrand enables our customers to automate their workflows, streamline daily operations and enhance creativity.”

Nexio Channelbrand provides multichannel branding from a single platform that can be deployed as a standalone solution, connected to a larger Nexio playout solution, or integrated with third-party control and automation systems. Available in two tiers of performance and channel density, the two-channel configuration offers advanced branding capabilities such as multiple live input switching, digital video effects (DVEs) and a virtually unlimited number of layers. The four-channel configuration model provides classic branding with a limited number of layers, and both models leverage full Nexio clip record/playback capability from either internal or external SAN-based storage.  Nexio Channelbrand also seamlessly integrates with Imagine Communications’ Landmark™ media software to enable the scheduling and selling of secondary graphical events such as bugs and crawls, potentially unlocking untapped revenue opportunity from advertisements.

Supporting both Nexio video server and Versio integrated channel playout solutions, the newly introduced animation builder module brings an integrated approach to graphics template creation. By leveraging native Adobe After Effects rendering, templates created by graphics professionals using Imagine Communications’ animation builder tools enable rapid customization without conversion prior to rendering — enabling streamlined workflows and minimizing interventions from creation to air.

To find out more about Nexio Channelbrand and animation builder capabilities, visit www.ImagineCommunications.com. Visit Imagine Communications at IBC2014 in Amsterdam at Stand 7.G20 to see first-hand demonstrations.

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About Imagine Communications

Imagine Communications empowers the media and entertainment industry through transformative innovation. Broadcasters, networks, video service providers and enterprises around the world rely on our optimized, futureproof, multiscreen video and revenue enablement solutions every day to support their mission-critical operations. Today, nearly half of the world’s video channels traverse our products, and our software solutions drive close to a third of global ad revenue. Through continuous innovation, we are delivering the most advanced IP, cloud-enabled, software-defined network and workflow solutions in the industry. Visit https://imaginecommunications.com for more information, and follow us on Twitter @imagine_comms.