August 9, 2016

Company’s routing and infrastructure solutions at heart of highly complex broadcast and streaming production centre

Imagine Communications, empowering the media and entertainment industry through transformative innovation, has supplied Dega Broadcast Systems with a fully configured Platinum™ IP3 router.  It will serve as the central point of control for the on-site facilities Dega is building for the BBC in Rio de Janeiro for the summer games. Dega, a UK-based systems integration specialist, is using additional infrastructure products from Imagine Communications, including converters and distribution amplifiers, running to about 30 frames of distribution equipment, plus test and measurement equipment.

The networking and infrastructure components from Imagine Communications provide critical control and signal management capabilities for the state-of-the-art production facility Dega is constructing in South America. Dega and Imagine Communications collaborated on a similar project four years ago.

The London Games technical systems for the BBC, led by chief engineer Richard Morgan, who is also overseeing operations in Rio, previously used Dega-integrated Imagine Communications hardware in its critical systems, employing a “Never miss a moment” philosophy of multichannel coverage that proved very successful.

“It is the scale of the project that makes it an interesting challenge,” added John Cleaver, director of Dega Broadcast Systems. “We are building facilities at the International Broadcasting Centre in Rio, and linking it to the studios at Copacabana. There are 45 feeds coming in from the host broadcaster and 30 unilateral feeds plus the studio; the output is to two broadcast networks and to 24 online and interactive streams, effectively a channel per sport. We built this for the London games four years ago, and the BBC has entrusted us to do the same for them in Brazil.”

Once the main event is finished in Rio, much of the equipment will be used for the companion international event for athletes with physical disabilities.

Given the complexity of the set-up, including track-swapping and dealing with multiple audio streams, as well as all the routing requirements, a Platinum IP3 router from Imagine Communications was the obvious choice. It also allows for on-board processing and incorporates Platinum SX Pro™ multiviewers, making the overall installation more compact and cost-efficient than alternatives.

“The Platinum was the best package for us and for the production,” Cleaver explained. “The number of circuits, the need to shuffle the audio tracks to meet the delivery requirements, synchronization across so many inputs and outputs: it meets the functionality we need, and it represents good value for the money.”

Pablo Gargiulo, Chief Customer Officer, Imagine Communications, added, “This is both a very complex broadcast installation and a mission-critical one. You never get a second chance at capturing a great sporting moment. We have layered in resilience and redundancy alongside rich functionality in our Platinum series routers, ensuring that the huge and demanding sports audience never misses a moment of the action.”

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About Imagine Communications
Imagine Communications empowers the media and entertainment industry through transformative innovation. Broadcasters, networks, video service providers and enterprises around the world rely on our optimized, future-proof, multiscreen video and revenue enablement solutions every day to support their mission-critical operations. Today, nearly half of the world’s video channels traverse our products, and our software solutions drive close to a third of global ad revenue. Through continuous innovation we are delivering the most advanced IP, cloud-enabled, software-defined network and workflow solutions in the industry. Visit for more information, and follow us on Twitter @imagine_comms.

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portatif of Steve Reynolds


Steve Reynolds

Steve Reynolds is President of Imagine Communications, a global leader in multiscreen video and ad management solutions that broadcasters, networks, video service providers and enterprises around the world rely on to support their mission-critical operations.

Steve brings 25 years of technology leadership in the video industry to Imagine Communications. He has served as the CTO at Imagine Communications and Harris Broadcast, Senior Vice President of Premises Technology at Comcast, Senior Vice President of Technology at OpenTV, and CTO at Intellocity USA.

Steve earned a MS in Computer Engineering from Widener University and BS in Computer Science from West Chester University. As the Chairman of the AIMS Alliance and a member of SMPTE and SCTE, he has participated in numerous standards-making bodies in the cable and digital video industries. Steve also holds over 40 patents relating to digital video, content security, interactive television and digital devices.