April 7, 2014

To showcase investments in MediaCentral, MultiService SDN™ and TV Everywhere frameworks

Imagine Communications, a market share leader of software and networking solutions serving the global media and entertainment markets, today announced that it will demonstrate its end-to-end solutions at the 2014 NAB Show taking place at the Las Vegas Convention Center, April 5-10, 2014.

Visitors to Imagine Communications’ booths will experience advanced demonstrations of service-oriented, IP-based and software-defined networking frameworks that fundamentally improve the way media companies manage their workflows and monetize their media assets.
The company will also showcase an enhanced TV Everywhere portfolio that includes the recently acquired software-based workflow management and transcoding solutions from Digital Rapids.

“We are investing rapidly in our business – driving innovation toward our vision for an industry defined by IP, software, multiscreen viewing and the cloud, and rounding out our portfolio through strategic acquisitions,” said Charlie Vogt, CEO of Imagine Communications. “NAB is a fantastic opportunity to showcase our pillars of innovation and the new solutions that support them. We look forward to joining the world’s leading media companies and thought leaders to discuss the rapid transformations happening across our industry.”

The following solution updates, new products and advanced technology demonstrations will be showcased at the Imagine Communications booth N2503:

Playout in the Cloud:  For the first time in broadcast history, Imagine Communications will demonstrate breakthroughs that redefine how video content will be originated, managed, and delivered via IP and the cloud. The demonstration shows playout in the cloud, coupled with IP transcoding of contribution sources including baseband. Network programming will originate from the public cloud where it will be regionalized within Imagine Communications’ NAB private cloud with local content, including live uncompressed IP sources. The resulting regional feeds will be distributed in compressed, Adaptive Bit Rate (ABR), and uncompressed IP and SDI baseband formats for traditional linear and TV Everywhere viewing.

LandmarkOSI Cloud: Under the MediaCentral framework, LandmarkOSI Cloud works in a Microsoft Azure environment to create orders, work inventory, run reports and create invoices in the cloud.

Landmark Advanced Advertising: Leveraging the modular approach of the MediaCentral service-oriented framework, Imagine Communications will showcase dynamic ad insertion for streamed and nonlinear content. This impression-based approach enables the management and utilization of available inventory across a range of devices and platforms including linear TV, mobile devices, video on demand and OTT, to easily create cross-platform campaigns and monetize content opportunities across traditional and new media.

MultiService SDN™: This unique software-defined networking (SDN) framework simplifies the network architecture of media companies operating in hybrid environments of both baseband and IP workflows by enabling the video bit flow to be software-mapped, creating a fully virtualized network fabric for deploying advanced services,

TV Everywhere: This new, highly optimized adaptive bit rate (ABR) technology and state-of-the-art content delivery network (CDN) software combine to create a highly scalable transcoding and video headend solution for live video stream distribution and real-time HD HEVC encoding.

Selenio X100: The latest enhancement to the company’s world-class line of facility signal processors and mobile production solutions, the new Selenio X100 1RU processor offers a unique architecture future-proofed for IP and UltraHD that easily integrates into the signal workflow of any broadcast environment.

Selenio MCP Enhancements: A key component of Imagine Communications’ MultiService SDN framework, the Selenio MCP now provides a high-performance contribution solution for live events via new JPEG2000 capability for best-in-class compression over IP, and a highly efficient satellite distribution solution via a built-in dual-channel DVB-S/S2 demodulator.

Software-Defined Workflow Management: Imagine Communications will demonstrate solutions from its recent acquisition of Digital Rapids, with software-based workflow management and transcoding capabilities that strategically align with Imagine Communications’ current portfolio of processing and compression platforms, to create a comprehensive set of end-to-end TV Everywhere solutions for file-based and live video distribution.

At the Digital Rapids booth SL5625, a complete range of award-winning workflow management and transcoding solutions will be showcased. For more information on these demonstrations, visit http://www.digitalrapids.com/en/News/PressReleases/2014NABPreview.aspx.

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About Imagine Communications

Imagine Communications empowers the media and entertainment industry through transformative innovation. Broadcasters, networks, video service providers and enterprises around the world rely on our optimized, futureproof, multiscreen video and revenue enablement solutions every day to support their mission-critical operations. Today, nearly half of the world’s video channels traverse our products, and our software solutions drive close to a third of global ad revenue. Through continuous innovation, we are delivering the most advanced IP, cloud-enabled, software-defined network and workflow solutions in the industry. Visit www.imaginecommunications.com for more information, and follow us on Twitter @imagine_comms.

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