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CTV & FAST Channels
Take your profitability to new heights by direct-selling premium inventory.
Cut out the middleman
Not only does programmatic ad inventory fulfilment deliver lower CPMs for premium CTV and FAST content, but multi-stage programmatic workflows can charge a significant fee for their services. Take on both issues as your platform grows by direct-selling your premium inventory with our linear-like ad placement solutions.
Related solutions
Solutions
Improve CTV & FAST monetization
Realize higher CPMs for premium inventory to increase profitability. Fill premium spots with relevant, high-paying ads by selling through a TV-quality video ad server.
Converge linear & CTV workflows
Drive revenue and cut costs by selling ad campaigns cross-platform. With powerful tools, you can streamline your advertising workflows across linear and CTV.
Increase automation
Lower costs and boost profits by automating ad sales and traffic processes. With powerful automated tools, you can work efficiently and utilize your resources effectively.
Shift to cloud workflows
Leverage cloud technology to lower TCO and increase scalability. Sell and respond to new opportunities more effectively, while maintaining smooth operations.
How Imagine can help
Boost revenues by enabling your ad sales team to sell premium CTV and FAST inventory at higher CPMs with schedule-aware ad placement and control.
Direct sales
Realize higher CPMs by direct-selling premium streaming inventory.
Linear control
Leverage linear-like ad placement and broadcast rules for superior ad decisioning across CTV and FAST channels.
Open APIs
Seamlessly integrate with leading third-party ad tech ecosystems.
Managed services and SaaS
Eliminate the need to purchase and maintain new equipment, while offloading software administrative headaches.
Related products
Premium ad decisioning for CTV and FAST
Guarantee premium ad spots are filled with relevant, high-paying ads by selling directly through a TV-quality video ad server, while integrating with your existing programmatic solution for non-premium traffic.
Video Ad Server
SureFire™
Achieve higher CPMs for CTV and FAST by direct-selling premium inventory with linear-like control of ad placement.
Latest insights
Insights and resources
Video
Maximizing Efficiency: Implementing Unified Ad Sales for Linear and Streaming TV
Discover strategies for automating ad sales, overcoming pushback, choosing tech partners, and boosting efficiency across platforms.
Video
Can Broadcasters Save TV Ad Sales by Merging Linear and Streaming?
If you’re looking to optimize your ad sales, this recap of “From Inefficiency to Profitability: How Merging Linear and Streaming Can Save TV Ad Sales”…
Why Your Ad Business Needs a Total TV Transformation
Learn how a Total TV transformation can increase your ad business’s profitability by unifying linear and digital ad operations, boosting CTV CPMs, and streamlining workflows.
Blog
5 Media Tech Predictions (and Resolutions) for 2024
To get you started, here are my top 5 predictions for 2024 ― along with some attainable resolutions that will help you successfully navigate the…
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