Stay ahead of the curve in the ever-evolving world of CTV advertising.
Discover the latest industry perspectives on CTV Ad Buying, featuring valuable insights from ad agencies on:
CTV vs Linear Ad Buying
Key Challenges
Brand Safety and Ad Loads
Measurement Expectations
BONUS: The Impact of Netflix and Disney+ on CTV Pricing
Unlock exclusive insights with our comprehensive survey.
Overall, the survey suggests that a significant number of respondents plan to invest in CTV in the near future:
As a leading provider of Ad Tech solutions for TV broadcast, Imagine is committed to delivering actionable data that empowers quality ad decisioning across CTV and linear.
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