Blog
2024 Paris Games Drive Another Milestone: Widespread Live HDR Production
Live sport has always driven innovation in broadcasting, and iterations of the Summer and Winter Games have served as focal points in an industry looking…
2024 Paris Games Drive Another Milestone: Widespread Live HDR Production
Blog
Meet Imagine’s Vice President, Americas Sales — 8 questions for Kyle Luther
Kyle brings to the role more than 25 years of experience in media & entertainment and an impressive resume that includes sales leadership positions with…
Meet Imagine’s Vice President, Americas Sales — 8 questions for Kyle Luther
Blog
Disaster Recovery vs. Business Continuity for Broadcast Playout: What’s the difference and why does it matter?
Andy Warman demystifies the crucial differences between disaster recovery and business continuity in the realm of broadcast playout systems.
Disaster Recovery vs. Business Continuity for Broadcast Playout: What’s the difference and why does it matter?
Blog
Boost FAST Channel Revenue with Direct-Sold Ad Campaigns, using SureFire Video Ad Server
Programmatic ad sales involve leveraging automated platforms and algorithms to sell and deliver ads to your viewers. While this approach offers convenience and efficiency, it…
Boost FAST Channel Revenue with Direct-Sold Ad Campaigns, using SureFire Video Ad Server
Red de Televisión Alaraby
Alaraby TV migrated its channels from London to a state-of-the-art IP-based media facility in Doha using Imagine’s solutions.
Red de Televisión Alaraby
Vídeo
Hybrid Cloud Strategies
Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Hybrid Cloud Strategies
Blog
Taking Control: Achieving Linear-Like Ad Placement in CTV
As the boundaries between CTV and linear TV continue to blur, advertisers seek greater control over ad placements in CTV. In a recent Connected TV…
Taking Control: Achieving Linear-Like Ad Placement in CTV
Blog
Buying CTV and Linear Together: Unlocking the Power of Combined Advertising
In the rapidly evolving landscape of TV advertising, the convergence of Connected TV (CTV) and linear advertising has emerged as a strategic opportunity for marketers.
Buying CTV and Linear Together: Unlocking the Power of Combined Advertising
Blog
Spend Less, Make More — It’s Time to Trade TV Audiences Like Digital
In the realm of advertising, significant technological advancements have revolutionized the way ads are traded and automated. Today, television advertising can be traded using the…
Spend Less, Make More — It’s Time to Trade TV Audiences Like Digital
Vídeo
Case Study: Televisa and Imagine Discuss an Evolutionary Path to the Future of TV Advertising
Go behind-the-scenes of how the world’s leading Spanish-language media company is transforming its ad sales operations. Key takeaways include pro tips on using the latest…
Case Study: Televisa and Imagine Discuss an Evolutionary Path to the Future of TV Advertising
Vídeo
Unlocking Revenue Upside: Exploring Dynamic Trading in the US Ad Market
Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Unlocking Revenue Upside: Exploring Dynamic Trading in the US Ad Market
Vídeo
Fireside Chat: Hybrid Origination & Orchestration is the Path to the Cloud
Imagine Communications’ GM of Playout & Infrastructure Brendon Mills shares insights on the investment and implementation benefits of hybrid playout operations.
Fireside Chat: Hybrid Origination & Orchestration is the Path to the Cloud
Blog
5 Media Tech Predictions for 2023
Here are my top 5 predictions for 2023, along with insight on the modern tech enablers that will help media companies successfully navigate the year’s…
5 Media Tech Predictions for 2023
Ir Malta
Go Malta upgraded to more flexible, scalable playout for its eight live sports channels using Imagine’s Versio platform.
Ir Malta
Blog
Tackling the Creative Challenges of HDR
An increasing number of European broadcasters are investing in HDR production and distribution. They recognise that, to audiences, it makes an obvious difference; HDR is…
Tackling the Creative Challenges of HDR
Blog
From fixed purpose, to mixed purpose: What we really mean by flexible infrastructures
In the old days — 10 years ago — you built a broadcast facility for a purpose. Everything in that room was organised around that…
From fixed purpose, to mixed purpose: What we really mean by flexible infrastructures