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Emisoras norteamericanas
Aumente la eficacia y los beneficios automatizando sus ventas de anuncios y flujos de trabajo de tráfico.
Automate everything
With the decline of linear TV and increased audience fragmentation across platforms, revenues are on the decline while costs are on the rise. Today, it’s more important than ever to increase efficiency and cut costs by streamlining your ad workflows through automation.
Related solutions
Soluciones
Increase revenues and lower costs by selling ad campaigns cross-platform.
Aumentar la automatización
Lower costs and boost profits by automating ad sales and traffic processes. With powerful automated tools, you can work efficiently and utilize your resources effectively.
Optimizar lineal
Reduce operational costs and increase revenues by automating and optimizing ad placement for linear television.
Mejorar la monetización de CTV y FAST
Realize higher CPMs for premium inventory to increase profitability. Fill premium spots with relevant, high-paying ads by selling through a TV-quality video ad server.
How Imagine can help
With powerful automated tools that streamline your ad processes — from sales to billing — you can work more efficiently and focus on growing your business.
Lower costs
Reduce operational overhead by minimizing manual effort and duplicated tasks.
Higher efficiency
Eliminate swivel-chair inefficiencies and dramatically reduce task completion times.
Open APIs based on industry standards
Integrate with a wide range of third-party systems for an automated end-to-end workflow.
Managed Services and SaaS
Eliminate the need to purchase and maintain new equipment, while offloading software administrative headaches.
Productos relacionados
Productos
Aumente la eficacia y reduzca la carga de trabajo integrando los sistemas empresariales.
Venta de anuncios / OMS
CrossFlight
Consolidate complex ad sales processes into a single comprehensive, cloud-based platform.
Tráfico
OSI™ Tráfico y facturación
Las cadenas norteamericanas pueden aumentar la automatización y agilizar los flujos de trabajo publicitarios, desde las ventas hasta la gestión de la facturación.
Optimización
GamePlan™
Reduzca los gastos generales y aumente los ingresos automatizando y optimizando la inserción de anuncios en la televisión lineal.
Servidor de anuncios en vídeo
SureFire™
Achieve higher CPMs for CTV and FAST by direct-selling premium inventory with linear-like control of ad placement.
Últimas noticias
Ideas y recursos
Making Total TV Work
Explore how Total TV can unify linear and digital advertising to overcome fragmentation, boost efficiency, and restore value for broadcasters and advertisers worldwide.
Vídeo
Market Reality Check: Trading the Total TV Audience
Leading industry voices share how to bridge traditional and digital ad sales into one audience-first approach, unlocking better reach and ROI for TV advertisers.
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Del caos a la claridad: cómo Total TV alinea ventas, operaciones y estrategia
Descubra cómo el modelo Total TV ayuda a las cadenas de televisión a racionalizar las ventas de publicidad, automatizar las operaciones y cambiar a una estrategia que da prioridad a la audiencia en todas las plataformas lineales y digitales.
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Automatización de la publicidad televisiva: Reducir costes y agilizar las ventas
Las cadenas de televisión están reduciendo costes y aumentando la eficiencia con el comercio publicitario automatizado basado en la audiencia. Descubra cómo este cambio optimiza el inventario, reduce el trabajo manual y maximiza los ingresos en...
Ready to automate your ad sales and traffic processes?
Póngase en contacto con nuestros expertos hoy mismo para empezar.
