Blog
CrossFlight
Streamline your ad sales
Lower costs and increase revenues in a shifting media landscape. Consolidate your complex ad sales processes into a single comprehensive, cloud-based platform.
Increase efficiency,
improve profits
Relying on separate systems for proposals, pricing, order management, and more? Upgrade your workflow with a comprehensive ad sales platform that integrates directly with your traffic system in real time. With CrossFlight®, broadcasters can transform daily sales operations to maximize revenue and prepare for a future of converged orders and expanded audience measurement.
Beneficios
Reduce your ad sales team’s workload through automation and real-time integration with your traffic system so they can spend more time doing what they do best — selling.
Improve efficiency
Eliminate swivel-chair inefficiencies to gain 20 percent in sales time.
Sell more
Reduce proposal time by up to 90 percent with a single system.
Maximize revenue
Sell inventory at the best possible price point.
Increase accuracy
Reduce overselling and inventory errors.
Características
Proposals, pricing, and approvals
Real-time inventory enables faster proposals, while pre-set tools streamline pricing and approvals.
- Monitor proposals and orders by account
- Simple, web-based user interface
Order management system
Built-in pipeline management capabilities allow salespeople to easily monitor active proposals and orders by account.
- Real-time traffic system integration
- Accurate inventory visibility
Dynamic pricing
Sell inventory at the best price point and manage yield using advanced algorithms, historical data, and fill rates.
- Automatic spot placement and pricing
- Over 35 prebuilt rate curves
Real-time reporting
Forecast and view reports with real-time campaign performance details.
- Monitor seller and campaign performance
- Export to CSV files for additional analysis
Nuestros socios tecnológicos
Streamline your ad tech deployments with best-of-breed open API integrations for Order Management Systems, Finance, Ratings, Playout, Ad Servers and more. Choose from existing integrations or tailor a solution to fit your needs.
Productos relacionados
Powerful alone, even better together
Increase efficiency and reduce the workload on salespeople by integrating business systems.
Tráfico
OSI™ Tráfico y facturación
Las cadenas norteamericanas pueden aumentar la automatización y agilizar los flujos de trabajo publicitarios, desde las ventas hasta la gestión de la facturación.
Servicios relacionados
Servicios
Maximice el rendimiento de su inversión y minimice los riesgos con la completa gama de servicios de Imagine para dar soporte, gestionar, guiar y optimizar sus aplicaciones e infraestructuras. Nuestros procesos, herramientas y métodos exclusivos garantizan el éxito de su negocio.
Consultoría
Nuestro equipo global de expertos le ayudará a determinar los flujos de trabajo, los procesos y los objetivos necesarios para alcanzar el éxito en el futuro.
Servicios profesionales
Le ayudamos a planificar y diseñar un sistema, a ponerlo en marcha, a formar a su equipo y a trabajar con usted para garantizarle el máximo rendimiento de la inversión.
Servicios gestionados
Alivie el estrés de su personal de asistencia con la gestión de soluciones totalmente empaquetadas para aplicaciones de clientes en entornos Imagine.
Atención al cliente
Nuestros profesionales de asistencia altamente cualificados están preparados 24 horas al día, 7 días a la semana, para que sus sistemas funcionen sin problemas y usted pueda centrarse en dirigir su negocio.
Últimas noticias
Ideas y recursos
Vídeo
Maximizing Efficiency: Implementing Unified Ad Sales for Linear and Streaming TV
Discover strategies for automating ad sales, overcoming pushback, choosing tech partners, and boosting efficiency across platforms.
Vídeo
Can Broadcasters Save TV Ad Sales by Merging Linear and Streaming?
If you’re looking to optimize your ad sales, this recap of “From Inefficiency to Profitability: How Merging Linear and Streaming Can Save TV Ad Sales”…
Why Your Ad Business Needs a Total TV Transformation
Learn how a Total TV transformation can increase your ad business’s profitability by unifying linear and digital ad operations, boosting CTV CPMs, and streamlining workflows.
Ready to streamline your ad sales processes?
Póngase en contacto con nuestros expertos hoy mismo para empezar.
