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Landmark Sales

Monetize audiences across platforms

Efficiently manage cross-platform ad campaigns for linear, on-demand, CTV, and FAST audiences.

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Imagine Landmark Sales

Adapt to evolving market requirements

In today’s converged media landscape, the transition from spot- to audience-based trading is well under way. Navigate this revolution with Landmark™ Sales — a modular sales, traffic, and billing solution that streamlines ad campaign management across all your platforms, while offering the flexibility to support multiple trading models.

Beneficios

To support their current and future workflows in a cross-platform world, over 600 channels in 50 countries rely on Landmark Sales.

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Cross-platform ad campaigns

Manage linear, on-demand, and CTV campaigns from a single platform.

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Interoperability

Integrate with a wide range of third-party ad tech systems via open APIs.

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Automation

Enhance operational efficiency by automating ad management workflow processes.

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Flexibilidad

Enable trading by spot, audience, or hybrid models to adapt and optimize trading strategies.

Resuelva sus problemas más difíciles de gestión publicitaria

Monetize premium linear, CTV, on-demand, and digital content. Navigate the dynamic media landscape strategically, driving ad revenue growth while streamlining operations.

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Campaign management

Monetize audiences across linear, on-demand, and CTV platforms.

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Hybrid trading models

Utilize audience, line, and spot trading models in one system.

low operational costs

Reporting and billing

Streamline multiplatform revenue reporting.

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Placement and optimization

Elevate ad placement and inventory yield by incorporating advanced tools, including GamePlan™.

Características

Rich API library and integrations

Supports integration with Salesforce, Accenture, Google Ad Manager (GAM), Freewheel, and more

Highly integrated with GamePlan™ optimizer and SureFire™ video ad server

Powerful capabilities

Cross-platform campaign management

Supports audience, line, and spot trading models

Efficiency-based ad placement with campaign quality

Comprehensive business data insight

Real-time reporting for campaigns, sales support, and financial insights

Add rights and scheduling capabilities with Landmark™ Rights & Scheduling

Unmatched automation

Automated ratings prediction, spot booking, copy allocation, sequencing, and as-run reconciliation

Automated spot placement with optimization integration

Advanced ad tech ecosystem

Streamline your ad tech deployments with best-of-breed open API integrations for Order Management Systems, Finance, Ratings, Playout, Ad Servers and more. Choose from existing integrations or tailor a solution to fit your needs.

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Casos de éxito de clientes

Descubre cómo empresas de medios de comunicación innovadoras de todo el mundo están utilizando la tecnología Imagine para remodelar su forma de hacer y monetizar la televisión.

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TelevisaUnivision partnered with Imagine to migrate from traditional spot buys to audience-based and cross-platform ad sales.

7 Creación de redes en Australia

La cadena australiana Seven Network se asoció con Imagine para implantar una solución automatizada y optimizada de comercialización de TV Total pitch-to-pay.

"Trabajar con socios tecnológicos globales innovadores y afines como Imagine Communications es esencial para cumplir nuestra visión de crear el futuro del comercio total de audiencias de vídeo en Australia."

Kurt Burnette Director de Ingresos
Seven West Media

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ITV leveraged Imagine’s Landmark™ Sales II for enhanced ad management across its increasingly diverse advertising ecosystem.

“Imagine has demonstrated a keen understanding of our needs and how its technology can help us take advantage of new opportunities.”

Jill Kerslake, Director of Sales Operations
ITV

Productos relacionados

Poderosos solos, excepcionales juntos

Optimize, automate, and streamline your ad tech deployments with Imagine solutions to achieve greater efficiency and return on your investment.

Optimización

GamePlan™

Reduzca los gastos generales y aumente los ingresos automatizando y optimizando la inserción de anuncios en la televisión lineal.

Servidor de anuncios en vídeo

SureFire™

Achieve higher CPMs for CTV and FAST by direct-selling premium inventory with linear-like control of ad placement.

Derechos y programación

Derechos y programación de Landmark™

Enable rights management and scheduling for premium-quality live, streaming and on-demand channels and content.

Servicios relacionados

Servicios

Maximice el rendimiento de su inversión y minimice los riesgos con la completa gama de servicios de Imagine para dar soporte, gestionar, guiar y optimizar sus aplicaciones e infraestructuras. Nuestros procesos, herramientas y métodos exclusivos garantizan el éxito de su negocio.

Consultoría

Nuestro equipo global de expertos le ayudará a determinar los flujos de trabajo, los procesos y los objetivos necesarios para alcanzar el éxito en el futuro.
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Servicios profesionales

Le ayudamos a planificar y diseñar un sistema, a ponerlo en marcha, a formar a su equipo y a trabajar con usted para garantizarle el máximo rendimiento de la inversión.
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Servicios gestionados

Alivie el estrés de su personal de asistencia con la gestión de soluciones totalmente empaquetadas para aplicaciones de clientes en entornos Imagine.

Atención al cliente

Nuestros profesionales de asistencia altamente cualificados están preparados 24 horas al día, 7 días a la semana, para que sus sistemas funcionen sin problemas y usted pueda centrarse en dirigir su negocio.
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Ideas y recursos

Blog

In Ad Tech, trust Is the metric that matters most

Broadcasters want ad tech they can trust. Learn why stability and real‑world performance now matter more than hype when revenue is on the line.
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Blog

Making Total TV Work

Explore how Total TV can unify linear and digital advertising to overcome fragmentation, boost efficiency, and restore value for broadcasters and advertisers worldwide.
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Vídeo

Market Reality Check: Trading the Total TV Audience

Leading industry voices share how to bridge traditional and digital ad sales into one audience-first approach, unlocking better reach and ROI for TV advertisers.
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Are you ready to adapt to today’s evolving market requirements?

Póngase en contacto con nuestros expertos hoy mismo para empezar.

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