Ir al contenido

MVPDs

Aumente la eficacia de la gestión de anuncios para sus canales de TV lineal, CTV en streaming y FAST.

remote control pointed at streaming services on tv

All your channels, one traffic system

The decline of linear TV — and increasing shift to streaming — has resulted in audience fragmentation across platforms that is cutting into profits. You can boost your revenues and lower costs by converging the ad management workflows of all your channels into a single traffic system.

Related solutions

Soluciones

Convergencia de flujos de trabajo lineales y CTV

Drive revenue and cut costs by selling ad campaigns cross-platform. With powerful tools, you can streamline your advertising workflows across linear and CTV.
happy family

Aumentar la automatización

Lower costs and boost profits by automating ad sales and traffic processes. With powerful automated tools, you can work efficiently and utilize your resources effectively.
woman looking at the tablets

Optimizar lineal

Reduce operational costs and increase revenues by automating and optimizing ad placement for linear television.
woman using remote control

Mejorar la monetización de CTV y FAST

Realize higher CPMs for premium inventory to increase profitability. Fill premium spots with relevant, high-paying ads by selling through a TV-quality video ad server.
man and woman looking at tablet and smiling

How Imagine can help

Streamline your complex workflows — including copy management, placer functions, and schedule optimization — to increase ad management efficiency for all your channels.

show

Linear and streaming channels

Efficiently manage ad campaigns across linear, CTV, and FAST channels.

automation

Automation

Enhance operational efficiency and lower costs by automating your ad management workflow processes.

archivo con engranaje

Open APIs

Seamlessly integrate with leading third-party ad tech ecosystems.

shaking hands

Managed Services and SaaS

Eliminate the need to purchase and maintain new equipment, while offloading software administrative headaches.

Productos relacionados

Productos

Combine our xG Linear™ traffic solution, GamePlan™ cloud-based inventory optimizer, and SureFire™ video ad server to increase revenues across your linear and digital channels.

Tráfico

xG Linear™

Los MVPD estadounidenses pueden aumentar la eficacia de la gestión publicitaria de las operaciones de televisión lineal, así como dar soporte al inventario de streaming, direccionable y a la carta.

Optimización

GamePlan™

Reduzca los gastos generales y aumente los ingresos automatizando y optimizando la inserción de anuncios en la televisión lineal.

Servidor de anuncios en vídeo

SureFire™

Achieve higher CPMs for CTV and FAST by direct-selling premium inventory with linear-like control of ad placement.

Ideas y recursos

Blog

Making Total TV Work

Explore how Total TV can unify linear and digital advertising to overcome fragmentation, boost efficiency, and restore value for broadcasters and advertisers worldwide.
Marketing charts and cubes as segments.

Vídeo

Market Reality Check: Trading the Total TV Audience

Leading industry voices share how to bridge traditional and digital ad sales into one audience-first approach, unlocking better reach and ROI for TV advertisers.
TVOT Panel session image

Vídeo

El futuro de la tecnología publicitaria y el comportamiento del consumidor

Líderes de DiO, SVTA, DAZN e Imagine exploran cómo las innovaciones en segmentación, automatización y personalización están dando forma a la tecnología publicitaria. El panel aborda casos de uso reales...
a group of panelists sitting on stage giving a talk

Blog

Del caos a la claridad: cómo Total TV alinea ventas, operaciones y estrategia

Descubra cómo el modelo Total TV ayuda a las cadenas de televisión a racionalizar las ventas de publicidad, automatizar las operaciones y cambiar a una estrategia que da prioridad a la audiencia en todas las plataformas lineales y digitales.
compañeros de trabajo que utilizan el ordenador

Are you ready to increase ad management efficiency for all your channels?

Póngase en contacto con nuestros expertos hoy mismo para empezar.

two business men shaking hands

Manténgase en contacto

Sea el primero en conocer las últimas noticias, actualizaciones y mucho más. Suscríbase ahora

"*" indica campos obligatorios

Este campo tiene fines de validación y no debe modificarse.