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Orchestration – How to Repeatably Use Resources Effectively, Ground or Cloud

Recorded at NAB Show 2026

Orchestrating the future of cloud and on-prem workflows

As broadcast and media operations continue their shift toward cloud and hybrid infrastructures, organizations are rethinking how to efficiently deploy and manage workloads across on-prem and public cloud environments. This session explores the role of orchestration as the critical layer that enables repeatable, reliable, and automated deployment of media workflows. Through real-world examples the discussion highlights how orchestration reduces operational risk, improves efficiency, and unlocks the full value of dynamic infrastructure.

您将学到

  • How to deploy media workloads consistently and efficiently across on-prem and cloud environments
  • Why on-demand infrastructure is replacing always-on models for channel playout and broadcast operations
  • Why a structured workflow is essential for scalable media operations
  • Key operational use cases where on-demand infrastructure improves efficiency, scalability, and resilience in broadcast operations

“Orchestration really turns your infrastructure into repeatable, observable, automated deployments.”

Gareth Wills Imagine Communications
Orchestration - How to Repeatably Use Resources Effectively, Ground or Cloud
加雷斯-威尔斯肖像
加雷思-威尔斯

高级产品经理,
Imagine Communications

约翰-迈尔霍特肖像
约翰-梅尔霍特

产品管理高级副总裁,
Imagine Communications

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