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The Media Production & Technology Show (MPTS) 2025 brings together professionals in broadcast, production, and media technology.

Meet our experts at our sponsored Bar, the perfect space for networking and discussing how our cloud playout, IP transformation, and AdTech solutions can support your business. Join us at MPTS in London to explore the latest innovations shaping the industry.

Meet us at The Show Bar

On stage

El futuro de la tecnología publicitaria y el comportamiento del consumidor

The advertising technology landscape is evolving rapidly, driven by innovations in audience targeting, automation, and personalisation. This panel brings together industry leaders to explore the intersection of ad tech, consumer behaviour, and the role of working groups in shaping the future of advertising. Experts from Imagine Communications, DiO, SVTA, and DAZN will discuss how advertising technology is being deployed in real-world applications, the challenges and opportunities in delivering personalized ad experiences, and how collaboration within industry working groups can drive innovation and standardisation.

Thursday 15th May 2025 | 11:15 – 11:40 | Media Technology Conference (Gallery Level)

portrait of Graham Heap
Graham Heap

Senior Director – Product Management,
Imagine Communications

portrait of Ed Calverley
Ed Calverley

Technical Director & Trainer,
Q3 Media Training

DiO company logo
Claire Smith

Managing Director,
DiO

portrait of Joe Connors
Joe Connors

VP, Programmatic & Advanced Advertising,
DAZN

ST 2110 – The Journey:
Maximising the Shift to IP

Where is IP heading and how can you maximize its benefits? This session explores key technical, commercial, and resource considerations, helping you navigate the transition effectively. Learn what you need to know – and what you should know – before starting your IP journey.

Thursday 15th May 2025 | 13:25 – 13:50 | Broadcast Technology Theatre

portrait of James Rivers
James Rivers

Senior Playout Technical Architect,
Imagine Communications

portrait of Steve Mansell
Steve Mansell

Head of Projects,
IMG

portrait of Gerard Phillips
Gerard Phillips

Technical Lead Systems Engineering,
Arista

Globecast UK logo
Jayne Hilton

Lead Engineer,
Globecast UK

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