NewBay Media recognizes innovative cloud-based advertising sales proposal and research system
Imagine Communications, a global leader in video infrastructure, advertising systems and workflow management solutions serving media networks, broadcast stations, digital media, communication service provider and enterprise markets, today announced that its LandmarkOSI™ Sales 8.0 advertising proposal and research system is the recipient of a NewBay Media Best of Show Award presented by TV Technology at the recently concluded NAB Show.
A next-generation, 100% cloud-based system, LandmarkOSI Sales 8.0 can speed proposal submission times by up to 50% for field-based advertising sales professionals. With a slick new user-interface and responsive design, LandmarkOSI Sales brings the enhanced dimension of mobility to advertising pricing, planning, and inventory management, as well as access to critical back-office systems. In addition to the increasing revenue opportunities for media sellers, the system also significantly reduces capital expenditures associated with hardware-based and hosted proposal systems.
“This award is a great way to cap off a tremendously successful NAB Show,” said Sarah Foss, vice president, product management, advertising management, Imagine Communications. “This new innovation in LandmarkOSI is another step in our ongoing effort to provide media companies with technology solutions that help their sales professionals win more business”
One of the industry’s most prestigious honors, the NewBay Media’s Best of Show Awards are evaluated by a panel of engineers and industry experts. Winners are selected based on innovation, feature set, cost efficiency and performance in serving the industry.
“Recognition with an award at the NAB Show from NewBay Media’s Broadcast & Video Group is a strong vote of confidence and admiration from our leading industry publications,” said NewBay Media Broadcast & Video Group President & Group Publisher Eric Trabb.
Integrated with most major advertising traffic systems, LandmarkOSI Sales 8.0 works with an iPad, Microsoft Surface, laptop PC or Mac, and with multiple web browsers including Chrome, Firefox, Internet Explorer and Safari. Featuring a centralized ratings service that automatically loads Nielsen and/or Rentrak ratings, LandmarkOSI Sales 8.0 helps enable sales teams to maximize revenue by providing the information they need, when they need it, and on their choice of device. An HTML5 user interface provides graphical, at-a-glance information to quickly highlight campaign status and issues identification.
欲了解更多信息，请访问 www.imaginecommunications.com.
###
关于想象通信
想象通信公司（Imagine Communications）通过变革性创新为媒体和娱乐行业赋能。世界各地的广播公司、网络、视频服务提供商和企业每天都依靠我们优化的、面向未来的多屏视频和收入支持解决方案来支持他们的关键任务运营。如今，全球近一半的视频频道都在使用我们的产品，我们的软件解决方案推动了全球近三分之一的广告收入。通过不断创新，我们正在提供业界最先进的 IP、云功能、软件定义网络和工作流程解决方案。访问 www.imaginecommunications.com了解更多信息，并在 Twitter 上关注我们 @imagine_comms.