المدونة
INSIGHTS FROM OUR EXPERTS
غراهام هيب
Senior Director – Product Management
فيديو
مستقبل تكنولوجيا الإعلان وسلوك المستهلك
يستكشف قادة من DiO، وSVTA، وDDAZN، و Imagine كيف تُشكّل الابتكارات في الاستهداف والأتمتة والتخصيص تكنولوجيا الإعلانات. تغطي الجلسة حالات الاستخدام الواقعية...
مستقبل تكنولوجيا الإعلان وسلوك المستهلك
The Future of Broadcast Advertising: A Conversation on Convergence
Graham Heap discusses the staying power of traditional TV and the way in which linear and digital advertising are mixing.
The Future of Broadcast Advertising: A Conversation on Convergence
فيديو
Make Life Easier and See Better Results with GamePlan
Make more money from your inventory with less effort. Learn about how GamePlan can reduce wastage by using its Right Sizer feature and Inefficient Spot…
Make Life Easier and See Better Results with GamePlan
المدونة
Adaptive Audience Fulfilment: Optimising the Media Buying Journey
This is adaptive audience fulfilment ― just tell me where you are trying to get to and by when, and I will set you on…
Adaptive Audience Fulfilment: Optimising the Media Buying Journey
المدونة
Finding Lucrative Viewing Audiences with Automation
Cloud-based automation is helping to lead the way in the form of new tools that are powering the shift from spot-based sales to impression- or…
Finding Lucrative Viewing Audiences with Automation
فيديو
How to Catalyze Audience-Based Selling in the US
Watch our session from TVOT LIVE! where we brought together representatives from international markets where audience-based selling is well established, and from US players that…
How to Catalyze Audience-Based Selling in the US