SMPTE ST 2110 enables television production and delivery facilities to scale up and out in a multi-vendor interoperable manner that is working around the world today. But as high-performance computing infrastructure continues to deliver more capability per dollar every year, most media processing functionality has moved into pure software workflows. While ST2110 can (and is) used to connect these software appliances every day, a new initiative – the DMF – re-imagines the facility as a pure software endeavor, planning and deploying applications into a scalable computing cluster (on-prem or in cloud) and facilitating communication and control in a multi-vendor interoperable manner. This session explains the DMF concepts and layers, including the underlying Media Exchange Layer (MXL) which connects together the applications within the cluster.

Andy Rayner – CTO, Appear
Naveed Aslam – Sr. VP Production, Technology & Engineering, CBS / Paramount
Willem Vermost – Senior IP Media Technology Architect, EBU
Steve Reynolds – Chair, AIMS Alliance & CEO, Imagine Communications
John Mailhot – SVP Product Management, Imagine Communications

 
The shift from SDI to IP is transforming how broadcasters design and operate media networks. In this session, John Mailhot and Adeel Ahmed explore how IP Fabric for Media (IPFM) and Magellan Control System enable scalable, flexible production environments.

Through real-world deployments and architectural insights, learn how broadcasters are simplifying operations, enabling agile workflows, and preparing their infrastructures for the future of live content production.

John Mailhot – SVP Product Management, Imagine Communications
Adeel Ahmed – Senior Product Director, Imagine Communications

 
Most ST2110 networks use 8 or even 16 channels of audio per stream, but operations still wants the ability to manage at the mono-channel level, like they did in SDI. How do we do this?

Andy Rayner – CTO, Appear
Wilson Tennermann – Director Remote Integration Engineering, FOX Sports
John Mailhot – SVP Product Management, Imagine Communications

 
As mobile production continues its transition from SDI to IP, broadcasters and production providers are navigating new architectures, workflows, and operational realities inside the truck and across remote production environments. This panel brings together industry leaders who are actively deploying and supporting IP-based mobile production systems to share practical lessons learned from real-world implementations – while exploring how the shift to IP is shaping the future of live production on the road.

Narinder Ball – Director – Technology, Gravity Media
Jason King – Sr. Director of Engineering, IMS Productions / Penske Entertainment
Bryan Bedford – GM/Director: Consumer Industries & Business Solutions, Cisco
John Mailhot – SVP Product Management, Imagine Communications
Steve Reynolds (Moderator) – CEO, Imagine Communications

 
HDR (High Dynamic Range) video offers a more realistic, vibrant picture with brighter highlights, deeper shadows, and a wider spectrum of colors than standard video (SDR), achieved through increased luminance and color depth (like 10-bit) for richer detail in both bright and dark scenes, supported by formats like HDR10, Dolby Vision, and HDR10+, playable on compatible HDR TVs and devices.

John Mailhot – SVP Product Management, Imagine Communications

 
Public Cloud provides computing resources on demand, billed by the minute.  Historically, television users would keep everything running all the time, just in case, and also to retain operational assurance that all the program chains are up and ready.  To get cost-effective use of on-demand resources, you need to be able to turn them on and off easily, and be sure they will be configured correctly each time they come up.  Orchestration tools are the key to this repeatable use of the cloud.  In this presentation, we talk about Orchestration and give examples for channel playout – a common use case of both on-prem and cloud-based deployment — where the workload varies at different times of the day.

Gareth Wills – Product Line Manager, Imagine Communications
John Mailhot – SVP Product Management, Imagine Communications