Packager
Targeted Delivery
Anytime, Anywhere. Any ROI?
You’ve got the premium content covered. But getting it to anytime/anywhere viewers, on their device of choice, at the quality they expect — and making money? That’s another story.
We can help. Our industry-proven Targeted Delivery solutions enable broadcasters and MVPDs to cost-effectively adapt content and advertising for OTT and linear distribution — and streamline the delivery of revenue-generating content wherever and however viewers are consuming media.
Pursuing multiscreen opportunities while protecting your linear revenue can be costly and complex. But migrating to distribution infrastructure based on more flexible, OTT technologies can help you reduce TCO and simplify multiplatform workflows.
Imagine offers a first-of-its-kind linear distribution solution that enables broadcasters and MVPDs to produce derivative broadcast (including ATSC 3.0) streams and OTT services from a single platform. This industry-proven solution also expands monetization options by enabling distribution of alternate content and targeted regional ads to TVs via broadcast/cable linear infrastructure.
About Distribution
Given the ever-expanding variety of consumer devices in the multiscreen world, video service providers need state-of-the-art solutions that can easily adapt to the complexities of an ever-changing landscape. Our cloud-ready, highly scalable distribution solutions are specifically designed for the growing multiscreen world, with flexible packaging capabilities that allow video service providers to minimize storage requirements and maximize their value to video consumers.
2 Products
About Dynamic Ad Insertion
Imagine Communications offers a full portfolio of OTT and linear monetization solutions and services that enable content providers to balance operational flexibility, efficiency, and control, with the ability to grow revenue and seamlessly adapt to future business needs. Extending beyond basic manifest manipulation, Imagine Dynamic Ad Insertion (DAI) solutions lead the industry in modularity, scalability, scope, rapid and responsive development, and flexible deployment models — from on-premises to cloud-hosted managed services.
3 Products
Launching an OTT service is a way for broadcasters and MVPDs to re-aggregate an increasingly fragmented audience and drive new revenue. But getting it right requires weighing your tech investment against potential ROI and figuring out new business models.
Imagine offers the industry’s most feature-rich OTT solution-set, supporting a variety of service offerings from video streaming and cDVR applications to integrated linear/nonlinear operations. Deployable on-prem or as a service, our OTT solutions enable you to maximize revenue from live and on-demand multiscreen advertising and alternate content delivery streams — all while optimizing spot placement across campaigns in real time.
About Distribution
Given the ever-expanding variety of consumer devices in the multiscreen world, video service providers need state-of-the-art solutions that can easily adapt to the complexities of an ever-changing landscape. Our cloud-ready, highly scalable distribution solutions are specifically designed for the growing multiscreen world, with flexible packaging capabilities that allow video service providers to minimize storage requirements and maximize their value to video consumers.
1 Product
About Dynamic Ad Insertion
Imagine Communications offers a full portfolio of OTT and linear monetization solutions and services that enable content providers to balance operational flexibility, efficiency, and control, with the ability to grow revenue and seamlessly adapt to future business needs. Extending beyond basic manifest manipulation, Imagine Dynamic Ad Insertion (DAI) solutions lead the industry in modularity, scalability, scope, rapid and responsive development, and flexible deployment models — from on-premises to cloud-hosted managed services.
3 Products
Linear Parity
Imagine’s linear solutions provide broadcasters with the flexibility to extend and replace linear ad placements on OTT streams and/or utilize OTT content to fill remnant inventory, also known as Linear Parity. Linear OTT streams can now leverage programmatic benefits, like Dynamic Ad Insertion (DAI) and Ad Decision Services (ADS), but then consolidate with traditional STB linear data for cohesive verification and granular reporting.
OTT Monetization Service
Say goodbye to DIY.
We know a thing or two about monetizing OTT. Linear, time-shifted, blackouts, alternate content — we can even host, manage and monitor the whole thing for you.
The Vital Role of Unified Distribution To Ongoing Success in the TV Business
Whitepaper
Read this whitepaper to gain insight on how an HTTP-based unified distribution infrastructure opens the door to seamless execution of advanced advertising and content strategies across all end devices.
Dynamic Ad Insertion: Monetizing the Multiscreen Opportunity
DAI in 1-2-3
Learn the basics of dynamic ad insertion and get a handy checklist for building a state-of-the-art DAI system.