August 9, 2015

End-to-End portfolio blends latest innovations in SDI and Next-Gen IP Technologies

Imagine Communications, a global leader in video and advertising solutions serving the media and entertainment, multichannel video programming distributors and enterprise markets, today announced that the company will demonstrate the capabilities of its extensive solutions portfolio at SET Expo 2015, the premier business and technology event for broadcast and new media professionals in Latin America. SET Expo 2015 will take place August 25-27 in São Paulo, Brazil.

Imagine Communications will be showcasing its end-to-end portfolio of baseband and next-generation IP products and solutions at the conference and exhibition, as well as presenting on the productivity and efficiency benefits of transitioning playout operations to a cloud-based environment.

Visitors to the Imagine Communications booth (No. 62) will have access to interactive demonstrations of state-of-the-art solutions that address both the current and future requirements of Latin America’s media and entertainment companies. SET Expo 2015 attendees will have their first opportunity to explore many of Imagine Communications’ recent innovations, including virtualized master control functionality, advanced ad management solutions and the most comprehensive cloud video platform in the media industry.

“Broadcasters and media companies in Latin America are facing many of the same challenges as the rest of the world, including intensifying competition, shifting video consumption patterns and the need to increase agility and contain costs to remain relevant in a rapidly evolving environment,” said Pablo Gargiulo, President of Global Sales, Imagine Communications. “Partnering with a supplier with a rich history in the Brazilian and Latin American markets and a long-standing heritage in SDI and baseband, as well as the ability to transition media companies to next-generation environments at their own pace and without disrupting operations or existing buying cycles, is an imperative for navigating the road ahead.”

Imagine Communications’ SET Expo 2015 experience will include information and insights about the following solutions and products from the company’s extensive SDI and next-gen portfolios.

SDI/IP Hybrid Routing and Processing: Imagine Communications will demonstrate the transport of uncompressed video over IP while preserving existing broadcast workflows. Featured products include Imagine Communications’ high-performance Platinum™ and VX routers, Platinum SX Pro Multiviewers and Selenio MCP and Magellan™ SDN Orchestrator.

Cloud and Integrated Playout: The virtualization of master control functionality will be highlighted, as well as Imagine Communications’ market-leading automation ADC ™ and D-Series ™ and Versio™ platform.

Playout and Production: Imagine Communications will demonstrate how the company’s market-leading Nexio AMP® video server and storage solution suite with NAS-as-a-SAN functionality enables media professionals to easily handle SD-to-UHD content encode and playback.

Contribution, Distribution and Multiscreen: Imagine Communications will showcase the latest capabilities of its Selenio ™ product line, ABR distribution, and high-quality linear compression.

Cloud Video Platform: The company will demonstrate how its market-proven CloudXtream ™ platform combines advanced software and a flexible cloud DVR solution for ABR multiscreen with Dynamic Ad Insertion to open up new avenues of monetization for content creators and aggregators.

Ad Management Systems: Attendees will see how Imagine Communications’ Landmark ™ families of flexible planning and campaign management tools drive monetization across the entire sales cycle, as well as how Landmark Rights & Scheduling, Sales & Analytics and Broadcast Master enable media companies to maximize ad utilization and optimize scheduling across linear and omniplatform environments.

On August 23rd, Imagine Communications will present Virtualization: A Reality or a Bet on the Future? The discussion, hosted by Roberto Silva, Regional Director, Brazil, Imagine Communications, explores innovations in IP that allow broadcasters to increase agility and scalability through the automation of processes and workflows, as well as the advantages of a Software as a Service (SaaS) approach to traditional production and playout operations.

To learn more about Imagine Communications and the company’s solutions, please visit


About Imagine Communications
Imagine Communications Corp. is a global leader in video and advertising solutions serving the media and entertainment, multi-channel video programming distributors and enterprise markets, spanning 185 countries. Today, nearly half of the world’s video channels traverse through more than 3 million Imagine Communications products deployed around the world. Imagine Communications provides the most complete end-to-end video solutions and is innovating to deliver the most advanced IP, cloud-enabled, software-defined network and workflow solutions in the world. Visit for more information, and follow us on Twitter @imagine_comms.

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portatif of Steve Reynolds


Steve Reynolds

Steve Reynolds is President of Imagine Communications, a global leader in multiscreen video and ad management solutions that broadcasters, networks, video service providers and enterprises around the world rely on to support their mission-critical operations.

Steve brings 25 years of technology leadership in the video industry to Imagine Communications. He has served as the CTO at Imagine Communications and Harris Broadcast, Senior Vice President of Premises Technology at Comcast, Senior Vice President of Technology at OpenTV, and CTO at Intellocity USA.

Steve earned a MS in Computer Engineering from Widener University and BS in Computer Science from West Chester University. As the Chairman of the AIMS Alliance and a member of SMPTE and SCTE, he has participated in numerous standards-making bodies in the cable and digital video industries. Steve also holds over 40 patents relating to digital video, content security, interactive television and digital devices.