Blog
Meet Imagine’s Vice President, Americas Sales — 8 questions for Kyle Luther
Kyle brings to the role more than 25 years of experience in media & entertainment and an impressive resume that includes sales leadership positions with…
Blog
Disaster Recovery vs. Business Continuity for Broadcast Playout: What’s the difference and why does it matter?
Andy Warman demystifies the crucial differences between disaster recovery and business continuity in the realm of broadcast playout systems.
Video
ST 2110 IP Goes Mainstream with Broadcast Leader Olympic Broadcasting Services (OBS)
Explore the mainstream adoption of ST 2110 IP solutions as Olympic Broadcasting Services (OBS) shares insights on deploying open-standard technology. Learn how OBS leverages ST…
Blog
Boost FAST Channel Revenue with Direct-Sold Ad Campaigns, using SureFire Video Ad Server
Programmatic ad sales involve leveraging automated platforms and algorithms to sell and deliver ads to your viewers. While this approach offers convenience and efficiency, it…
Alaraby Television Network
Alaraby TV migrated its channels from London to a state-of-the-art IP-based media facility in Doha using Imagine’s solutions.
Video
Hybrid Cloud Strategies
Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Blog
Taking Control: Achieving Linear-Like Ad Placement in CTV
As the boundaries between CTV and linear TV continue to blur, advertisers seek greater control over ad placements in CTV. In a recent Connected TV…
Blog
Buying CTV and Linear Together: Unlocking the Power of Combined Advertising
In the rapidly evolving landscape of TV advertising, the convergence of Connected TV (CTV) and linear advertising has emerged as a strategic opportunity for marketers.
Blog
Spend Less, Make More — It’s Time to Trade TV Audiences Like Digital
In the realm of advertising, significant technological advancements have revolutionized the way ads are traded and automated. Today, television advertising can be traded using the…
Video
Case Study: Televisa and Imagine Discuss an Evolutionary Path to the Future of TV Advertising
Go behind-the-scenes of how the world’s leading Spanish-language media company is transforming its ad sales operations. Key takeaways include pro tips on using the latest…
Video
Unlocking Revenue Upside: Exploring Dynamic Trading in the US Ad Market
Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Video
Fireside Chat: Hybrid Origination & Orchestration is the Path to the Cloud
Imagine Communications’ GM of Playout & Infrastructure Brendon Mills shares insights on the investment and implementation benefits of hybrid playout operations.
Blog
5 Media Tech Predictions for 2023
Here are my top 5 predictions for 2023, along with insight on the modern tech enablers that will help media companies successfully navigate the year’s…
Texas A&M University – 12th Man Productions
12th Man Productions at Texas A&M seamlessly connected seven major venues — hosting 100+ events a year — via ST 2110 with Imagine’s SNP.
Video
Selenio™ Network Processor (SNP) Overview
John Mailhot, Senior Vice President, Product Management at Imagine Communications, shares why the SNP is the most trusted, feature-complete solution for today’s production environment.
Go Malta
Go Malta upgraded to more flexible, scalable playout for its eight live sports channels using Imagine’s Versio platform.