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Perspectives et ressources

Get information and inspiration from global thought leaders on the latest tech and trends driving the industry conversation.

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Blog

Boost FAST Channel Revenue with Direct-Sold Ad Campaigns, using SureFire Video Ad Server

Programmatic ad sales involve leveraging automated platforms and algorithms to sell and deliver ads to your viewers. While this approach offers convenience and efficiency, it…
Boost FAST Channel Revenue with Direct-Sold Ad Campaigns, using SureFire Video Ad Server

Témoignages de clients

Réseau de télévision Alaraby

Alaraby TV migrated its channels from London to a state-of-the-art IP-based media facility in Doha using Imagine’s solutions.
Réseau de télévision Alaraby

Vidéo

Hybrid Cloud Strategies

Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Hybrid Cloud Strategies

Blog

Taking Control: Achieving Linear-Like Ad Placement in CTV

As the boundaries between CTV and linear TV continue to blur, advertisers seek greater control over ad placements in CTV. In a recent Connected TV…
Taking Control: Achieving Linear-Like Ad Placement in CTV

Blog

Buying CTV and Linear Together: Unlocking the Power of Combined Advertising

In the rapidly evolving landscape of TV advertising, the convergence of Connected TV (CTV) and linear advertising has emerged as a strategic opportunity for marketers.
Buying CTV and Linear Together: Unlocking the Power of Combined Advertising

Blog

Spend Less, Make More — It’s Time to Trade TV Audiences Like Digital

In the realm of advertising, significant technological advancements have revolutionized the way ads are traded and automated. Today, television advertising can be traded using the…
Spend Less, Make More — It’s Time to Trade TV Audiences Like Digital

Vidéo

Case Study: Televisa and Imagine Discuss an Evolutionary Path to the Future of TV Advertising

Go behind-the-scenes of how the world’s leading Spanish-language media company is transforming its ad sales operations. Key takeaways include pro tips on using the latest…
Case Study: Televisa and Imagine Discuss an Evolutionary Path to the Future of TV Advertising

Vidéo

Unlocking Revenue Upside: Exploring Dynamic Trading in the US Ad Market

Hear experts from Sinclair, FOX Television Stations, NBCUniversal Local, Imagine and Bitcentral discuss technical and business decisions around what workflows are best supported on-premises and…
Unlocking Revenue Upside: Exploring Dynamic Trading in the US Ad Market

Vidéo

Fireside Chat: Hybrid Origination & Orchestration is the Path to the Cloud

Imagine Communications’ GM of Playout & Infrastructure Brendon Mills shares insights on the investment and implementation benefits of hybrid playout operations.
Fireside Chat: Hybrid Origination & Orchestration is the Path to the Cloud

Blog

5 Media Tech Predictions for 2023

Here are my top 5 predictions for 2023, along with insight on the modern tech enablers that will help media companies successfully navigate the year’s…
5 Media Tech Predictions for 2023

Témoignages de clients

Texas A&M University - 12th Man Productions

12th Man Productions at Texas A&M seamlessly connected seven major venues — hosting 100+ events a year — via ST 2110 with Imagine’s SNP.
Texas A&M University - 12th Man Productions

Vidéo

Selenio™ Network Processor (SNP) Overview

John Mailhot, Senior Vice President, Product Management at Imagine Communications, shares why the SNP is the most trusted, feature-complete solution for today’s production environment.
Selenio™ Network Processor (SNP) Overview

Témoignages de clients

Aller à Malte

Go Malta upgraded to more flexible, scalable playout for its eight live sports channels using Imagine’s Versio platform.
Aller à Malte

Témoignages de clients

Stan Sport

Stan Sport, part of Nine Network, used Imagine’s SNP platform to handle high-volume live sports feeds for HD and 4K UHD streaming.
Stan Sport

Blog

Tackling the Creative Challenges of HDR

An increasing number of European broadcasters are investing in HDR production and distribution. They recognise that, to audiences, it makes an obvious difference; HDR is…
Tackling the Creative Challenges of HDR

Blog

From fixed purpose, to mixed purpose: What we really mean by flexible infrastructures

In the old days — 10 years ago — you built a broadcast facility for a purpose. Everything in that room was organised around that…
From fixed purpose, to mixed purpose: What we really mean by flexible infrastructures

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