Blog
Adaptive Audience Fulfilment: Optimising the Media Buying Journey
This is adaptive audience fulfilment ― just tell me where you are trying to get to and by when, and I will set you on…
Blog
Live Production with IP and SDI: The Simple Beauty of Standards
The demands of live production have always been intense and immediate. Base requirements can change dramatically from one event to the next. The potential for…
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Finding Lucrative Viewing Audiences with Automation
Cloud-based automation is helping to lead the way in the form of new tools that are powering the shift from spot-based sales to impression- or…
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A Metric for Cloud Cost Modeling
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Time After Time
In the second of of this series on PTP we look at designing practical, workable, and resilient systems with time references.
Global Production
With Imagine solutions, Global Production built its new hybrid SDI-IP UHD truck to support 30 full-4K cameras.
Blog
A Brief History of Time
In the first of a two-part series on PTP, we look at the need for synchronization in an IP media network, and how SMPTE ST…
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Dynamic Ads Invigorate Cable Ad Sales Prospects
tpc
With Imagine, tcp became the first Swiss provider to broadcast a live sports event from a SMPTE ST 2110, full-IP, uncompressed UHD HDR OB truck.
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Thinking Outside the Set Top Box: Ad Tech Reimagined
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Switching Tracks: Ad Tech Helping a Content Industry in Flux to Find a New Path Forward
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Lessons Learned from the Frontlines of Global Content Monetization
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What’s the Significance of the Recent Publication of the First Standards Within the SMPTE ST 2110 Specifications?
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Meeting the Multifaceted Demands of Today’s Live Production Environments
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Cybersecurity Watch: Top Five Takeaways from Netflix Hack
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